Something Got Me Started: Four Watches To Kick-Off A Passion For Watches
Every seasoned connoisseur and passionate collector have an interesting story, and fond memories, of the watch that started it all. We take a look at four watches that can induce a lifetime passion fo…
Chronographs: The Most Beloved Complication?
If there is one type of complications that is most popular, it has to be the chronograph. Nearly all brands have one (or more) in their collection, and there are only few watch connoisseurs and collec…
J. Balvin joins as TAG-Heuer #DontCrackUnderPressure Ambassador
TAG Heuer CEO and head of LVMH Watch Division Jean-Claude Biver introduced famed Latin musician J. Balvin as the brand's newest face.
Tom Brady Celebrates Historic Super Bowl Win With TAG-Heuer
It couldn't have been any more historic: the New England Patriots winning the Super Bowl. They did it in a way unique in Super Bowl history, making Tom Brady the first and only quarterback ever to hav…
TAG Heuer Debuts Matt Black Ceramic Carrera HEUER-01
By Martin Green Under the capable leadership of Jean-Claude Biver, TAG-Heuer is quickly reclaiming the position of being an innovative and creative manufacture, a quality which made them famous in the…
Henrik Lundqvist: TAG-Heuer, NY Rangers and Giving Back
Henrik Lundqvist, the Rangers' star goalie, sizes up the new Hockey Season, shares his secrets for keeping cool on the ice, and talks charity and the fast-growing Henrik Lundqvist Foundation.
