“He Who Does Not Have His Rolex By The Age Of 50 Is A Failure.”
“He Who Does Not Have His Rolex By The Age Of 50 Is A Failure.” Is Rolex "a symbol, a cult object that we all want to have” as advertising mogul Jacques Séguéla announced in 2009, bringing the brand t…
James Cameron Brings Experimental Rolex Deepsea Challenge Watch On Dive
When director James Cameron travelled to the deepest part of the world's oceans, he brought two Rolex watches with him...
Rolex-Sponsored “DeepSea Challenge” Dives To Lowest Point On Earth
The DeepSea Challenge, the joint scientific expedition sponsored by Hollywood director James Cameron, National Geographic and Rolex, made the first-ever successful dive 27,119 feet into the Mariana T…
Rolex Joins James Cameron In Making History
Partnering with National Geographic and Rolex, the director of Terminator, Titanic, and Avatar fulfilled a life-long dream to explore the bottom of the sea. A Journey to the Bottom of the Mariana Tren…