Sacha Baron Cohen Spotted Wearing TAG Heuer LINK Day-Date
Actor Sacha Baron Cohen was spotted onstage at the Oscars with his Les Misérables costars Russell Crowe and Helena Bonham Carter. During their performance (which earned the actors a standing ovation),…
TAG Heuer and McLaren Announce Bigger, Stronger Partnership
While the watch world is focused on the upcoming Baselworld 2013, the luxury auto world has been busy with the Geneva Motor Show. However, this week the two worlds came together during the 83rd annual…
TAG Heuer and the many functions of a hard-core sports watch
by Carol Besler Here is a little-known fact about TAG Heuer: Every member of Ferrari’s 1970s Scuderia racing team, for which TAG Heuer was the long-time official sponsor and timekeeper, received a sol…
TAG Heuer CEO Babin Will Take Over LVMH Sister Company Bulgari
The forward-thinking CEO of luxury watchmaker TAG Heuer will be moving to Bulgari later this year. Reuters has confirmed reports that Jean-Christophe Babin, who took over as the CEO of TAG Heuer in 20…
TAG Heuer Looks To India As Swiss Watchmakers Cope With China Ban Fallout
In the wake of this week’s news that China is banning ads for luxury gifts, including watches, TAG Heuer are reportedly hedging their bets by looking to a different growing market: India. Jean-C…
Time, Inspired by the Automobile
We can all point to various watches which claim automobile or racing heritage. Most of the time, the result is practically indistinguishable from any other watch, employing only minor design cues such…