Girard-Perregaux Celebrates the Launch of The Academy Museum Project
Last week luxury watchmakers Girard-Perregaux celebrated the launch of the Academy Museum of Motion Pictures at the Academy Museum Inaugural Celebration. At the event Girard-Perregaux, a founding supp…
The Yacht Timer: the most utilitarian complication
Of all the functions available in mechanical watches today, few are as indispensable as the yacht timer. The most important part of a yacht race unfolds in the 10 minutes before it begins, when sailor…
Time Zone Zaniness: If you’re in New York, it’s tomorrow in Waitangi
Like most people, I have no pressing business in Waitangi, in the Chatham Islands (420 miles south of New Zealand in the South Pacific). But it’s nice to know that if I were ever shipwrecked th…
Hitchcock Stars in Girard-Perregaux’s First Image From Partnership With the Academy Museum of Motion Pictures
The first campaign image from Girard-Perregaux’s partnership with the Academy of Motion Pictures has been revealed. Last year the luxury watchmaker teamed up with the Academy, the organization r…
Girard-Perregaux Launch New 1966 Lady Timepiece
Luxury watchmakers Girard-Perregaux are embracing the feminine mystique with their new 1966 Lady timepiece. A perfect alchemy of technology and aesthetic, this timepiece embodies the classical traditi…
Power, And the Watch
What does a wrist watch say about its owner? As a man, I know that to some extent, we measure each other up based on our watches. I remember talking to a boutique manager at one of Bal Harbour‘s fines…
