Seth Semilof

Seth Semilof, Publisher of Haute Living magazine, has been a devoted watch enthusiast since he can remember. It was out of this passion that, last year, Semilof and business partner Kamal Hotchandani launched luxury timepiece website Haute Time. The two curate the site, hand-selecting all content that goes live. Semilof highlights his favorite—and the most sought-after—watch brands through weekly five-question interviews with the CEOs and Presidents of these top-tier companies. Finally, he curates the site on a daily basis, including three or more updates on newsworthy topics every day.

POSTS BY Seth Semilof

Maximilian Büsser & Friends’ New Performance Art Piece: MOONMACHINE By Stepan Sarpaneva

Maximilian Büsser & Friends’ New Performance Art Piece: MOONMACHINE By Stepan Sarpaneva

Maximilian Büsser & Friends has debuted its fifth Performance Art piece, with a new guest star, Finnish watchmaker Stepan Sarpaneva. Previously MB&F Performance Art pieces, special co-creations which reinterpret exisiting machines, have included the HM2.2 “Blackbox” designed with Alain Silberstein, the “JWLRYMACHINE” by Boucheron and  unique pieces we donated to the “Only Watch” charity auctions, created with artists Sage Vaughn and Huang Hankang. For this newest creation, Sarpaneva was given the MB&F HM3 Frog timepiece to work with and with his signature design elements, including his iconic moon, transformed it into the MOONMACHINE. The twin hand-finished moons indicate the moon-phase through a Korona-shaped aperture while READ MORE

Richard Mille To Auction RM 033 Sentebale At Christie’s Sale In Geneva

Richard Mille To Auction RM 033 Sentebale At Christie’s Sale In Geneva

On May 14th at Christie’s Important Watches sale in Geneva, Richard Mille will auction off a one-of-a-kind RM 033 Sentebale, a watch donated by Richard Mille in aid of the Sentebale and Tusk Trust’s charitable work. The colors of the dial on the RM 033 are inspired from the Sentebale logo which appears on the back sapphire glass. The skeletonized automatic caliber with hours and minutes, integrated off-center monoblock platinum rotor, free sprung balance  and power reserve of 42 hours comes in  an 18k red gold case with black rubber strap and red gold buckle. Richard Mille paid homage to Sentebale and Tusk Trust, whose Patrons include Prince READ MORE

Buben & Zorweg’s Debut Timepiece: One Perpetual Calender

Buben & Zorweg’s Debut Timepiece: One Perpetual Calender

 Buben & Zorweg has forayed into the world of luxury timepieces, and it has unveiled its first offspring: The One Perpetual Calender. Renowned watchmaker Martin Braun modified the manufacturer caliber at the heart of the Buben & Zorweg One Exclusive for the company. The timepiece exudes the expertise and craftmanship the world has come to expect from Buben & Zorweg, boasting a BZ01-MHO manufactured handwinding movement and a 156-hour power reserve. Per its namesake, it has a fully settable and adjustable calendar. The One Perpetual Calendar is available in three versions: rose gold, white gold and platinum. A mere 99 READ MORE

Jaeger-LeCoultre Sees Potential In Saudi Arabia’s Market

Jaeger-LeCoultre Sees Potential In Saudi Arabia’s Market

Jaeger-LeCoultre’s CEO announced that he sees vast potential for the luxury watch market in Saudi Arabia. Over the weekend, he met with “esteemed clientele and watch connoisseurs to enlighten them about the company’s diverse selection of watches, especially the Duometre line. “Being able to share our expertise with the Saudi watch connoisseurs is a true privilege indeed. Building on our strong heritage encompassing about 400 patents that changed the history of fine watchmaking and inventions that have become absolute references, the Grande Maison remains the reference in high-end watchmaking,” he said. The brand has been at the forefront of fine READ MORE

Watch Industry Feuds Over What Makes Timepieces Swiss-Made

Watch Industry Feuds Over What Makes Timepieces Swiss-Made

 Watch brand Swiss Mountaineer dons Switzerland’s national flag on the dial of each timepiece. It claims it’s Swiss-made, but with its components made at a factory in Shenzhen, China and the company itself being owned by Hong Kong’s Golden Hawk, is it? Under Swiss rules, Golden Hawk can label its watches as Swiss-made so long as at least 50 percent of the value of the movement comes from Switzerland. But the Federation of the Swiss Watch Industry, along with its most powerful member, Swatch, are out to change those rules as a part of the growing national “Swissness” movement. The READ MORE

Haute Time Sits Down With Richard Mille While He Is In New York City

Haute Time Sits Down With Richard Mille While He Is In New York City

On Thursday April 26, Haute Time Curator, Seth Semilof, had the opportunity to interview watch legend Richard Mille who was in New York City, for the announcement of the New Ambassador of Richard Mille, or as he calls it, “New Friend,” actress  Natalia Portman. Richard Mille is famous for having the top athletes as his other “Friends,” including tennis sensation Rafal Nadal, recent U.S. Open winner and golf star Bubba Watson and Pablo Mac Donough, currently the top polo player in the world. When it comes to Hollywood, Natalia Portman fits the same prestigious criteria as the current Sports Friends READ MORE

Luxury Watch Trends 2018 - Baselworld SIHH Watch News

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