Luxe Gift: Rapper The Game Buys 12 Friends Rolex Watches

By Valerie Jack | January 7, 2013

Now that’s a good friend! Rapper The Game (born Jayceon Terrell Taylor) recently made headlines when he purchased Rolex watches for himself and a dozen of his friends. The rapper, who shot to fame with his double platinum album “The Documentary”, spent nearly $100,000 on the timepieces.

The Game turned to jeweler to the stars Ben Baller of the company If and Co, who has worked with celebrities like Kim Kardashian and Justin Bieber. The Game paid for twelve Rolex watches with one big cheque, and although the models purchased were not confirmed, the rapper has previously posted photos of the Rolex Datejust. This isn’t the first luxury purchase for The Game, who has previously posted photos of haute items like a Louis Vuitton soccer ball.

To see the watches, check out our exclusive video and photo gallery below.